June 2005

CPC lifts Vivista's image with innovative marketing promotions

CPC has won a major contract with SunGard Vivista, one of the UK's largest IT suppliers to central and local government. CPC will be supplying innovative and often tailor-made products to support general marketing, special promotions and high quality solutions for presenting tenders.

innovative marketingSunGard Vivista supplies ICT and Business Support products, systems and services to both Private and Public Sector customers with particular emphasis on Public Safety, Criminal Justice and Local Government.

Well known for their CD production and packaging services, CPC has developed a range of specialist promotional product and digital print services allowing companies to gain a competitive edge in their marketing communications. CPC has been selected as the marketing products supplier to the SunGard Vivista business unit, with CPC holding stock for direct ordering by group divisions nationwide.

As part of their work to secure large contracts, SunGard Vivista need to support bids with innovative products and packaging that conveys the highest levels of professionalism and quality.

The contract follows previous work by CPC for Vivista and one particular project was part of winning bid for a 10-year Lmulti-million public sector contract. The SunGard Vivista tender submission was prepared as a high quality packaged item with printed documentation and personalisation that made a significant impact when presented.

"CPC always come up with ideas and we are always surprised with their ingenuity. They then deliver first class solutions that have sometimes had a key impact on winning major contracts" says David White, Marketing Manager at Sungard Vivista. Vivista, which is based in Chippenham, Wiltshire and employs around 1000 staff, is a wholly owned subsidiary of Sungard Data Systems Inc.